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Deal research guide

Private equity and M&A research with PitchBook

From platform search to add-on mapping, precedent transactions and LP research — a workflow for buyout, corporate development and advisory teams.

This is an independent informational guide. Not affiliated with, endorsed by or sponsored by PitchBook Data, Inc. Information may change — always check current information with the vendor.

Last reviewed: · By the pcithbook.com editorial team

Private equity and M&A research asks different questions from venture work. The focus moves from early signals to ownership, financing structure, comparable transactions and exit routes. The vendor lists deal sourcing, deal execution, due diligence, fundraising, benchmarking and portfolio management among PitchBook's use cases; this guide shows how those pieces fit into a buyout or corporate development process.

Origination: finding platform companies

Start with a sector thesis and a size band. Filter for companies by industry, geography and ownership status — for example, founder-owned or backed by a sponsor that has held the asset for several years. Holding period is a practical signal: a sponsor approaching the later years of a typical hold may be preparing an exit. Treat any revenue or employee figures as indicative until confirmed.

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Thesis work still happens on a whiteboard; the database turns the thesis into a target list.

Add-on mapping for buy-and-build

For a portfolio company pursuing add-on acquisitions, build a map of smaller businesses in adjacent niches or regions. Use market maps and keyword searches to group candidates, then note which ones already have institutional investors — they will behave very differently in a sale process from founder-owned businesses. Export the list and score candidates on strategic fit, likely availability and integration complexity.

Precedent transactions and comparables

Deal records can help assemble precedent transactions: buyer, seller, date, deal type and, where disclosed, value and multiples. Expect gaps — many private deals never disclose a price. A good practice is to tag each data point by source quality:

Tagging precedent transaction data by reliability
TagMeaningHow to use it
DisclosedValue published by a party to the deal or in a filingUsable in the main comps table
ReportedValue reported by press citing sourcesUse with a footnote
EstimatedValue inferred or modelledContext only; exclude from medians
UndisclosedNo value availableCount the deal, but not in valuation statistics

Due diligence support

  • Financing history: prior rounds, sponsors and lenders give clues to capital structure.
  • People: management backgrounds and board composition.
  • Service providers: which advisers, lenders and law firms worked on earlier transactions.
  • Competitive landscape: competitors' funding and recent acquisitions.
  • Credit context: LCD research on leveraged loan and private credit conditions when sizing financing.

Remember: a database profile is not a substitute for the data room, management interviews or quality-of-earnings work.

Fundraising and LP research

For general partners raising a fund, limited partner records show commitments and stated mandates where available. Use them to prioritise allocators that have backed similar strategies and fund sizes, and to understand pacing. Fund performance benchmarks — using IRR, TVPI and DPI by vintage and strategy — help you present results against a relevant peer group. Always state which benchmark and as-of date you used.

For corporate development teams

Corporate acquirers often use the same tools to watch competitors' acquisitions, identify venture-backed companies that could become targets and see which sponsors own assets in their space. Alerts on competitors and saved searches by category keep the landscape current between strategy reviews.

Portfolio monitoring

PitchBook markets Lumonic as a portfolio monitoring product that helps teams organise portfolio company data. If portfolio reporting is part of your evaluation, ask the vendor how it is packaged and whether it is part of your plan.

Evaluating access for a deal team?

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Frequently asked questions